PARTNERSHIP WITH SOHO
We offer high quality products, professional service and individual approach to our clients. There is no initial lump-sump payment and royalty payment in the work with a franchise. A partner has an opportunity to choose 4 different types of shops: SOHO Original; SOHO White; SOHO Bags; SOHO Corner. In partnership with SOHO a partner has an opportunity to represent SOHO franchise in his region during the agreed period. SOHO Fashion Company offers flexible discount system and commercial conditions irrespectively of purchasing volume, opening periods and rent conditions.
1
Fill in the application form and send it to the info@soho-fashion.ru. Development manager will contact you immediately after getting it.2
Meet the development manager. Discuss partnerships conditions. Get familiar with the contracts.3
Evaluate and chose trade premises in your region.4
Chose store concept, its format and opening dates.5
Sign the contract6
Prepare product matrix and place an order.7
Produce the design project of the premises.8
Refurbish the premises and install Company’s equipment.9
An opening date and preparatory activities with a customer manager10
Open a store in a grand mannerStart-up capital: from 5 mln. Rubles
Total trade area: from 30 sq.m.
Refurbishment and equipment expenses: from 45 000 Rubles/sq.m (total area)
Initial investments in product: from 3,5 mln. Rubles
Minimum staff: 4 people
Two seasonal collections: Spring/Summer and Autumn/Winter
Shipping from Company’s distribution center in Moscow, the product is cleared, accompanied with all documentation in accordance with Russia Federation legislation
Faulty product costs compensation
An opportunity to select new goods from Company’s spare warehouse during the season
«Single window» principle: contacting company through personal manager
Preparation of product matrix considering the geography and opening dates at minimum delivery dates
Assistance in choosing, evaluating store location and in negotiations with a landlord
Professional evaluation of trade area
Professional product trainings, sales trainings with the visit of the specialist and staff performance review
Program software support for production record and financial analysis of SOHO store operation
Analysis of store effectiveness according to financial and other parameters
Free design project of a store
Start Up team visit of store opening (merchandising manager, training manager, personal manager)
General corporate style – Brand book (SOHO concept and philosophy, SOHO brand style)
VM specialists visiting a store before opening, training of product presentation, consultation on product outlay.
Company’s POS-materials: decorative elements for window shops and trade area, staff uniform, packaging.
CRM program: consultation, cards and brochures
Participation in the unified trade-marketing activities chain over Russia
Log in into corporate cabinet